Turning purpose into action

Aaron Punwani, LCP CEO
In a fast-moving world, it can be tempting to focus only on what’s immediately in front of us. But at LCP, we’ve chosen a different perspective — one that looks further ahead. We’re committed to helping build a fairer, healthier, and more resilient society — not just through our day-to-day work, but in how we think, plan and grow for the long term.
Our purpose — to shape a more positive future for our clients, our people and wider society — isn’t just a statement. It’s a guiding principle for how we work, where we focus, and the impact we aim to have. In a world that continues to face profound economic, social and environmental challenges, I firmly believe that businesses like ours have an opportunity and responsibility to deliver meaningful, lasting change.
We appreciate that creating meaningful impact is never accidental. It takes deliberate choices, long-term commitment and the combined effort of people across our business — supported by technology, expertise and a shared sense of purpose. It also means working beyond our own walls, collaborating with industry, government and communities to magnify our shared goals and co-create better futures.
Over the past year, we’ve made important progress — embedding responsible practices into how we work, reducing our environmental footprint, and supporting causes close to our people’s hearts. But perhaps most importantly, we’ve seen sustainability and impact become even more central to our business priorities.
This report brings that progress to life. It reflects the energy, creativity and ambition of our people, and the clarity of our direction. We know the journey is far from over. But we’re proud of how far we’ve come, and we remain focused on going further.